Name
Module 1: Visual Quality Formats: UHD, HDR, 1080p and 8K
Date & Time
Monday, September 14, 2026, 9:30 AM - 10:00 AM
Pierre Hugues Routhier
Description

Not every format upgrade is the right upgrade for every organization. This module examines the visual quality landscape — what UHD, HDR, and 8K actually deliver to viewers, what they cost to implement and operate, and how to assess whether the investment translates into measurable audience engagement and competitive differentiation.

Location Name
IBC: RAI Amsterdam, room G-106
Full Address
Europaplein 24
Amsterdam-Zuid
Amsterdam NH 1078 GZ
Netherlands
"SMPTE - Agenda" Background Color
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