Name
Module 4: Dynamic Media Facility: Competitive Necessity in a Fragmented Market
Date & Time
Monday, September 14, 2026, 11:00 AM - 11:30 AM
Pierre Hugues Routhier
Description

Market fragmentation is accelerating the demand for operational efficiency and workflow flexibility. This module examines how DMF — Dynamic Media Facility — addresses that pressure, why it is becoming a competitive requirement rather than an optional upgrade, and how executive sponsors can evaluate and champion DMF adoption within their organizations.

Location Name
IBC: RAI Amsterdam, room G-106
Full Address
Europaplein 24
Amsterdam-Zuid
Amsterdam NH 1078 GZ
Netherlands