Full Name
Jeff Simpson
Job Title
Director of Sales
Company
F2 Technologies Inc.
Speaker Bio
Jeff Simpson has been involved in the media and entertainment technology business for over 30 years. Working with groundbreaking products at Sony, Avid, and Miranda paved the way for his work at F2 Technologies, a systems integration company representing Quantum, Arista Networks and Blackbird to name a few. Most important has been the chance to work with incredible engineering and operations teams at Canada's leading media companies. Their forward thinking and collaboration have led to incredible innovations and capabilities.
Speaking At
TTC 2021 Speaker Type
Roundtable
Topic and Description
Roundtable Topic: The Future of the Cloud: Where we were, where we are, and where we’re going.
Description: The NAB Show of 2019 felt like the coming out party for “the cloud”, with AWS leading the charge. Cloud platforms seemed poised to be all things to all applications. But in the time since then we have seen competition, specialization, and new threats to infrastructure and networks. If technology maintains its better, faster, cheaper trajectory, what does that mean for the future of the cloud as we know it today? Will it allow niche players to thrive? Or will only the strong survive? Will we build our own “clouds” using open source code and COTS hardware? Could a swing back to on-prem be in the works?
Description: The NAB Show of 2019 felt like the coming out party for “the cloud”, with AWS leading the charge. Cloud platforms seemed poised to be all things to all applications. But in the time since then we have seen competition, specialization, and new threats to infrastructure and networks. If technology maintains its better, faster, cheaper trajectory, what does that mean for the future of the cloud as we know it today? Will it allow niche players to thrive? Or will only the strong survive? Will we build our own “clouds” using open source code and COTS hardware? Could a swing back to on-prem be in the works?
